Presentation

Hi !

My name is Marie, and I’m currently student in the second year at the Normandy Business School in Le Havre.

I have chosen to create this marketing blog about the coffee, because I like very much the coffee ads (and obviously, drinking coffee too!) ,as the advertising campaign for Nespresso, “Nespresso? What else”, and especially the last ad for Carte Noire. To my mind, these ads are very beautiful, sensual, and efficient for the customers.

Furthermore I have chosen to compare several brands, and not only one, because I think it is more interesting to compare the marketing actions of different coffee brands.

This blog will open you the doors of the fabulous coffee world…

                                                                                                                      So take the time to discover it!

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